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ALTERNA MY HAIR. MY CANVAS. MORE TO LOVE BODIFYING SHAMPOO contains a lightweight and non-drying vegan formula that provides fullness and movement. This shampoo is infused with a coconut sugar blend to add a high-luster and provide texture, definition and control without drying out hair. It also has bamboo extract to give hair a softer texture and strengthens by restoring elasticity and suppleness.